What's new on Michigan's Ski Slopes and trails for the 2014/15 Winter
Skiers and boarders can look forward to a fun-filled winter with plenty of places to enjoy Michigan’s snow-filled slopes and trails.  With a combined total of 51 ski areas, boasting over 260 lifts, about 1,000 runs, more than 50 terrain parks and hundreds of kilometers of groomed cross-country trails, there is something for everyone. 

COLD IS COOL - Ski areas encourage kids to get out, have fun, and get healthy with field trips and free skiing for fourth and fifth graders!
The Michigan Snowsports Industries Association (MSIA) wants to give Michigan kids an opportunity to get out, have fun and get healthy this winter. This is why MSIA has established a state-wide program of school field trips and a passport that provides every fourth grader in Michigan the opportunity to ski for free. Fourth graders can obtain a "Cold is Cool" Ski & Ride Passport that gives them up to three free lift tickets or trail passes at 21 participating ski areas.

Snow Facts
Even if the ground is bare, with just a little cold weather Michigan's ski slopes can be blanketed in white.

McDonald's "Discover Michigan Skiing" Makes Learning to Ski or Snowboard a Breeze in January
Ski areas across the state have teamed up with Michigan McDonald's restaurants to offer a popular and very affordable introduction to the sport of skiing and snowboarding. Called Discover Michigan Skiing, the program is designed to introduce a healthy outdoor winter activity to Michigan's residents.

“Mitts 4 MI Kids” helps provide gloves and mittens to kids on Michigan ski slopes and trails
It has been a longtime problem at Michigan ski areas.  Children come out to learn to ski on a school field trip and are ill prepared for the winter weather. Often they don’t have proper gloves or mittens to protect their hands and keep them warm enough to hold ski poles or use the rope tows or other lifts,  Here is a link to the Mitts 4 MI Kids poster.

Three Ways to Save on Skiing in Michigan
MSIA offers suggestions on saving cash while enjoying the slopes.

Comfort and Joy - The evolution of ski and snowboard clothing and equipment
Learn what's new in fashion and functionality on Michigan's slopes and trails.

The History of Michigan Skiing
From Houghton to Holly, Michigan is steeped in skiing history.

Governor Snyder proclaims January as Discover Michigan Snow Sports Month
Understanding the importance of winter recreational activities, Governor Rick Snyder has issued a proclamation declaring January as “Discover Michigan Snow Sports Month.” The proclamation states that, “during this month, we encourage Michigan residents and visitors to learn more about and take advantage of the many snow sports Pure Michigan has to offer.”

"White Gold Card" Helps Skiers On A Budget
"White Gold Card" purchasers are entitled to ski one time at each of the 33 participating ski areas across the state during the 2014/2015 ski season for $219 . Purchasers are also entitled to one free ski tune-up (edge sharpen and wax), 3 hot wax sessions and a coupon for $20 off a purchase of $100 at participating MSIA ski retailers. The retail value is over $1,400!

Michigan Ski Hall of Fame Pays Tribute to Those Who Helped Build Michigan Snowsports
John and Joan Bintz and Joseph Kosik were named the 2012 inductees to i the Michigan Ski Hall of Fame during a reception at Boyne Highlands in Harbor Springs.

Beaumont Children’s Hospital donates snow sports helmets to Pine Knob
Donation benefits area students participating in ‘School Ski Days’
Thanks to funding from Beaumont Children’s Hospital and Children’s Miracle Network Hospitals, the Pine Knob Ski and Snowboard Resort in Clarkston recently received 100 snow sports helmets for use by participants in their School Ski Days program.
Description: Students skiing for the first time
 Students from the Medicine and Community Health Academy at
Cody High School (Detroit) were the first to use the helmets.
Because of the recent donation from Beaumont Children’s Hospital, the daily rental fee for helmets for area students participating in Pine Knob’s weekday School Ski Days program will be waived.
Says Patrick Deibel, director, Pine Knob Ski School and coordinator of the School Ski Days program, “We’re grateful for this gift. All School Ski Days participants will now be provided with a helmet at no cost to use during their ski program at Pine Knob.”
Medical research has shown that helmet use in snow sports can reduce the incidence of head injury by up to 60 percent. Canadian researchers found that skiers’ risk of head injury fell by 35 percent with helmet use.
For more information on snow sports helmets, visit the following websites:

MSIA & The President's Challenge

 Presidential Active Lifestyle AwardMSIA's winter programs have been approved for The President's Challenge which is a program encouraging regular activity among children and adults.

Lids on Kids

Lids on Kids Ski Helmets

Lids on Kids provides information on helmet safety and answers questions about helmet use.

MSIA Tweets

SkiSnowboardMi White Gold Card, Still a few #WhiteGoldCards for sale ,$249 for 35 Michigan ski areas - https://t.co/jOgoTiJwqZ https://t.co/LAVSIqZ8pj
SkiSnowboardMi #WhiteGoldCards are going fast! We will sell online tomorrow, at 10:00 a.m. Ski all of #puremichigan for just $249! http://t.co/k4AQMVg7i5
SkiSnowboardMi This President’s Weekend flex your freedom to travel. http://t.co/Iz95Sc1mm7 http://t.co/Iz95Sc1mm7


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