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Enjoy Michigan Winter

Fourth Graders ski free with the Cold is Cool Passport
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Governor Snyder Proclaims January as Discover Michigan Snow Sports Month
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Even if the ground is bare, with just a little cold weather, Michigan’s ski slopes can be blanketed in white.
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White Gold Card

They're here!  The 2014/15 White Gold Cards have been shipped to ski shops and they are selling fast! This year we have 33 great ski areas to ski at - all for just $219.  Check the link below for a list of shops that sell the White Gold Cards. We suggest that you contact the shop nearest you and pick yours up now, before they are sold out.  We will sell a limited number online beginning October 15.  Check back for details.  Enjoy the slopes and trails!
White Gold Card Information 

Planning a winter trip but need a little help?  
The Pure Michigan website has information that can get you packing!

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Downhill Skiing Destinations
Cross-Country Ski Destinations

MSIA Cold is CoolNew this winter - the Cold is Cool Passport is for 5th grade students too!

The Michigan Snowsports Industries Association (MSIA) wants to give Michigan kids an opportunity to get out, have fun and get healthy this winter. This is why MSIA has established a state-wide program that provides every fourth and now also 5th grader in Michigan the opportunity to ski for free. Students can obtain a “Cold is Cool” Ski & Ride Passport that gives them up to three free lift tickets or trail passes at 21 participating ski areas, plus additional discounts on the slopes and in Michigan ski shops.  

Read more: Cold is Cool - 4th and 5th Graders Ski Free!

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Learn to ski affordably!  Many ski areas across the state are offering Learn-to-ski or snowboard specials.  Check out Michigan's Gold Map deals!

Read more: Discover Michigan Skiing

It's easy and affordable to take a school field trip to a ski area close to your home!  Under our Cold is Cool banner, MSIA offers a program called School Ski Days, where participating ski areas provide rental equipment, lessons and lift tickets as inexpensively as possible.  The objective is to introduce children to skiing and snowboarding and to get them outside, enjoying Michigan’s winter in a fun, safe environment.  The cost varies from ski area to ski area but will not exceed $30 per child. Some ski areas charge less.  To learn more, click here.

The Farmers Almanac is forecasting a winter with below-average temperatures for the Great Lakes Region and skiers and boarders can look forward to a fun-filled winter with plenty of places to enjoy Michigan’s snow-filled slopes and trails. There are a lot of changes for the coming winter!

Click here to read on.

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MSIA & The President's Challenge

 Presidential Active Lifestyle AwardMSIA's winter programs have been approved for The President's Challenge which is a program encouraging regular activity among children and adults.

Lids on Kids

Lids on Kids Ski Helmets

Lids on Kids provides information on helmet safety and answers questions about helmet use.

MSIA Tweets

SkiSnowboardMi RT @GRPress: Too cool: Michigan expat snaps picture of Mitten-shaped cloud in Atlanta http://t.co/mvYAprd6Ce http://t.co/wwCyc3KuKq
SkiSnowboardMi RT @michiganmagazin: Celebrate a Northern Michigan 4th of July at Shanty Creek or Boyne Mountain - http://t.co/8N7IcJv59M #GoogleAlerts
SkiSnowboardMi RT @MtBrighton: Count down to race day! Register online now to secure your spot in this Thursday's race. http://t.co/V5rTEy9iFE

Videos

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MI Ski Hall of Fame

Read all about it!

In these special Ski Tabloids!

Jan Cover Page 1

MSIA ski tab cover

Michigan has a long ski history!  Here is a link to a Michigan Tourist Council map of ski areas from (we're guessing) the 1960s.